Rivian Automotive Inc at Bank of America Automotive Summit Transcript
Next up, we're very happy to have Rivian. If you've driven an R1, you might be excited about the company, certainly excited about the stock, especially given where it is at the moment. Rivian IPO-ed in 2021. It's got a, as I mentioned, a great product around the R1T, the R1S, the EDV and a lot that's coming on the R2 side. The R2 platform is scheduled to be launched in 2026 in the Georgia plant.
As I mentioned, the product really is amazing. I think one of the things that we keep pushing them on, and we're going to push Claire a little bit on this today, is the potential for pricing because I do think there's a real opportunity because the product is so strong. But not only do they have great product, they have great services.
And they understand something that we have long looked for in the industry: it's sort of the lifetime revenue stream. And there's a great understanding not just on the commercial side of FleetOS, but there's also a great understanding of generating profit and revenue or
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