Beam Global Two creative marketing activities positioned this company as global player in the QA market Transcript
Hi, and welcome to Beam Global fireside chat series, where CEOs share secrets of global B2B, software marketing. And today, we're hosting Yaniv Iny who is the CEO of PractiTest; PractiTest is a test-management tool that helps organizations manage their Q&A and development processes.
Their lifecycle-management software caters for the planning, managing, controlling, tracking, reporting and even sharing of software testing cases and Q&A. He's the co-founder of another company named Cahoots; he's been working in a consulting firm called POC, and then as a CTO in two other smaller companies. Yaniv holds a computer-science degree and an MBA from the Tel Aviv University. Welcome, Yaniv. How are you?
Thank you. It's good to be here.
Nice having you here. And please, Yaniv, tell us a little bit about yourself and about -- briefly about the company, what the product does and the target customers.
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