AdTheorent Holding Co Inc (NAS:ADTH)
$ 3.2 0 (0%) Market Cap: 294.06 Mil Enterprise Value: 231.07 Mil PE Ratio: 0 PB Ratio: 1.87 GF Score: 28/100
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AdTheorent Holding Company Inc at JMP Securities Technology Conference Transcript

Mar 07, 2023 / 05:00PM GMT
Release Date Price: $1.63 (+0.62%)
Andrew Boone
JMP Securities LLC - Moderator

Very happy to host James Lawson from AdTheorent. Good to see you. Thanks for coming and the time.

James Lawson
AdTheorent Holding Company, Inc. - CEO, Board Member

Thank you for having me. It's good to be here.

Questions & Answers

Andrew Boone
JMP Securities LLC - Moderator

So let's do an intro question for anyone that doesn't know you guys. So just set the stage, why is AdTheorent different than other adtech companies that may be at this conference?

James Lawson
AdTheorent Holding Company, Inc. - CEO, Board Member

Yeah, great question. My favorite question. So we are a DSP when you think about like the ecosystem, the programmatic ecosystem. But we have transformed really what that needs. So DSPs today, programmatic advertising generally is dominated by user-profile-based techniques and ID-based targeting. What we have built, and we've been working on this for the last 12 years and we've built this from scratch,

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