Procter & Gamble (PG, Financial) has pledged to enhance transparency in its pulp sourcing practices after shareholder pressure for more sustainable forestry product procurement. The company plans to reveal more details about its pulp suppliers' audits, addressing environmental concerns linked to deforestation. Green Century's Andrew Shalit emphasized the importance of such disclosures for environmentally conscious investors evaluating holdings in companies using pulp, particularly from ecologically sensitive Canadian forests.
P&G, which relies on third-party certifications for sustainable sourcing, will disclose more information by mid-2025. Additionally, P&G plans to invest $20 million in developing pulp alternatives between 2025 and 2030 and continues to protect Canada's untouched forests. Despite these efforts, Green Century urges P&G to reduce reliance on Canadian pulp, a topic still under discussion.