Sep 15, 2020 / 06:05PM GMT
Brett Joseph Feldman - Goldman Sachs Group, Inc., Research Division - Equity Analyst
All right. Well, welcome back, everyone. I'm Brett Feldman. I'm Goldman's U.S. media analyst. It's my pleasure to welcome back to Communacopia, Bob Bakish, the CEO of ViacomCBS. Bob, thanks for being here.
Robert Marc Bakish - ViacomCBS Inc. - President, CEO & Director
Okay. Great to be here, Brett. Thanks for having me.
Questions and Answers:
Brett Joseph Feldman - Goldman Sachs Group, Inc., Research Division - Equity AnalystAnd it's an exciting day to have you here. There's been a lot of news flow. I want to start with the big news that came out this morning. You announced the new brand for the company's flagship streaming service. It's now going to be rebranded as Paramount+.
Can you talk to us a little bit about why you decided to change the name of what had been called CBS All Access, and how you ultimately landed on Paramount+?
Robert Marc Bakish - ViacomCBS Inc. - President,
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