Sep 10, 2019 / 05:00PM GMT
Timothy D. Cook - Apple Inc. - CEO & Director
(presentation)
Thank you. Thank you. Thank you. Wow. Good morning. Good morning, and welcome to the Steve Jobs Theater. We've always believed that by giving people wonderful tools, you enable them to do wonderful things. In Apple, we put the customer at the center of everything that we do with products and technologies that are designed in the service of humanity. Innovations that enrich people's lives to help them learn, create, work, play, share and stay healthy. Through the deep integration of hardware, software and services, these products empower people to do incredible things every day.
We have a huge morning planned for you with some truly big announcements, so I'm going to dispense of my usual updates and get right into it, beginning with the App Store. We're adding a whole new way to enjoy games on the App Store with Apple Arcade. We joined forces with the world's most innovative game developers to push the boundaries of what's possible.
To tell you all about Apple Arcade, I'd like to invite Ann to the stage. Ann?
Apple Inc Special Event Transcript
Sep 10, 2019
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