Morningstar Investment Services LLC

Morningstar Investment Services, Inc. is an investment management firm based out of Chicago, Illinois. The company was originally established in 2000 and current continues to operate as a subsidiary of its parent company Morningstar Inc. Morningstar Investment Services conducts its research externally, utilizing a fundamental, quantitative, and qualitative methodology to make its investment decisions. The company invests in the public equity markets within the United States, allocating its assets across a variety of sectors. Morningstar Investment Services invests most heavily in the finance sector, which alone makes up over a third of the firm’s total asset allocations, and also invests in the services, utilities and telecommunications, consumer noncyclical, information technology, health care, and energy sectors, among other sectors to a lesser degree, in order of decreasing allocation. The firm’s top holdings include Vanguard Index FDS, Vanguard BD Index FD Inc., Philip Morris International Inc., Vanguard Tax Managed International FD, General Electric Co., Ventas, Realty Income Corp., and Market Vectors ETF, in order of decreasing allocation. Morningstar Investment Services now operates with 55 total employees of which 7 are investment professionals. Morningstar Investment Services manages over $6.8 billion in total assets under management spread across approximately 44,500 total accounts, all of which are discretionary accounts. Both of the firm’s total number of accounts and total assets under management have been increasing in recent years with its total number of accounts growing significantly from just under 16,000 back in 2010 to its current amount and its total assets under management increasing significantly as well from $1.5 billion back in 2010 to well over four times that amount today. Morningstar Investment Services mainly caters to individuals, which alone makes up over three quarters of the firm’s client base and makes up over half of the firm’s total attributed assets, and also provides services to a variety of other clientele.